December 5, 2022

Video content creation has been an essential form of marketing for decades – from the olden days of television commercials to the modern use of social media advertisements. In fact, video is so popular that many have built businesses upon it, with some making a career out of filming videos alone.  Whether you utilize video platforms for your business or if content creation is your busin...

November 28, 2022

Shopify and WooCommerce are two of the most popular eCommerce platforms on the market. They both have advantages and disadvantages, so deciding which is suitable for your online store can be challenging. Shopify is a turnkey solution that offers everything you need to create and run an online store, while WooCommerce is a WordPress plugin that gives you more control over the look and feel of your ...

November 21, 2022

A website can be a great way to promote your business, share your interests with the world, or stay in touch with friends and family. But if you have never created one before, the prospect of designing your own can be daunting. Luckily, creating a website is easier than you might think. In fact, you can have it up and running in just a few steps. Choose a web hosting service A website is a great w...

November 14, 2022

If you communicate through text or email, you’ve likely had conversations where a friend or family member suddenly drops off the subject. Likewise, you’ve also probably had a similar interaction with businesses and simply not realized it. Can you think back to a company you have been interested in but did not follow through with communication? If you can even remember the business, tha...

November 7, 2022

Etsy is a platform for e-commerce sellers – many small businesses – to create a storefront of products, and approximately 7.5 million sellers utilize it. If you consider opening an Etsy store, it can be a fantastic way to showcase your products, expand your reach, and connect more with your audience. According to statistics from Statista, 96.3 million active buyers made purchases ...

October 31, 2022

If you had 30 seconds to explain your business, could you? Imagine you step onto an elevator on the first floor, and someone steps on, hits the button for the highest floor and states that if you can successfully convince him to buy your product or service by the time the doors reopen, he will hand you the money right then and there. You would be required to cut away all of the “fluff”...