September 19, 2022

Testimonials: There are few pieces of content more critical – and more nerve-wracking – than a review of your business and service. Potential customers value transparency to cultivate trust, and easily accessible testimonials are a fantastic way to share what others think about your brand and allow a platform for customer comments. Of course, it would be wonderful if all testimonials h...

September 12, 2022

Are you looking to expand your business's creative output without clearing out a massive office space and hiring an entire team of digital marketing employees? Hiring a digital marketing agency may be the right choice for you. Many of the largest brands use marketing agencies to streamline content and ensure efficient costs. When choosing a marketing agency that will best fit your business, here a...

September 7, 2022

Have you recently seen that you were “pre-approved” for a credit offer through Credit Karma? If so, you may be a victim of their deceptive claims. The Federal Trade Commission (FTC) published a press release on September 1st, 2022, addressing the action they have taken against Credit Karma for falsely stating their users were “pre-approved” with a “90% odds” of ...

September 2, 2022

Leadership is both a science and an art; it requires methodical strategy and logical decision-making, as well as constant creativity and empathetic socialization. It is a unique balance that requires a combination of innate skill and repetitive practice. Perhaps this is why it is often so incredibly difficult for business owners and managers to step back and let someone else take the reins on big,...

August 26, 2022

In the marketing world, adaptation is key to business survival. Times are changing – just about constantly – and this requires a quick-on-your-feet approach to meeting and exceeding the expectations of customers and clients. These expectations and perspectives of a consumer base may be unique to your business. Still, society evolves together, which thankfully means that intelligent mar...

August 12, 2022

Every year, organizations lose billions of dollars to employee dishonesty. About 30 percent of business failures are brought about due to employee theft. Simply put, cases of employee fraud can completely wreck your company. At present, we’re living in times of economic uncertainty. Due to financial challenges, employees may be more tempted than usual to steal from your company or clients. I...